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Games for marketing

Traditional media is passive, we make it playable.

Promote awareness
for your
brand/product

We create experiences that capture attention, incentivise engagement, and drive customers to your ecosystem - whether digital or in-person. Instead of pushing your brand message at people and interrupting their entertainment, we create interactive experiences that invite audiences to actively explore and discover your brand story, transforming passive viewers into engaged participants.

Drive strategic youth engagement at scale

We create culturally relevant, mobile-first playable experiences that meet young audiences where they are and how they prefer to engage.
Instead of interrupting their digital lives, we become part of their entertainment ecosystem through platform-native experiences they actively seek out and share with their networks.

Educate your customers/employees

We transform passive educational content into interactive learning experiences that make complex information simple, memorable, and actionable.

Through gamified learning journeys, your audience (your employees or your customers) actively participates in their education rather than passively consuming information.

Unlock loyalty
beyond rewards

We create ongoing interactive experiences that make your brand part of your customers' regular entertainment and lifestyle.
Instead of just rewarding purchases, we reward engagement, creating multiple touch-points that deepen the relationship beyond transactions.
From short term gamified marketing campaigns to carefully considered always-on game solutions that foster community growth and promote brand equity, Sea Monster does it all.

Playable marketing works because people trust what they uncover themselves more than what brands tell them. Hands-on experiences create stronger emotional memories and brand associations that influence future purchase decisions far more effectively than passive advertising exposure.

Everyone is playing

As a medium, gaming is taking over mainstream culture and emerging as a new type of social media. There are 3.6 billion people playing games - 65% of adults are playing games (46% female). Through games, you can capture a huge active audience, where they are.

Data
and insights

Games are data driven and can prove ROI. With built-in analytics, games give you meaningful insight into how your customers behave, for how long they engage and what engages them most.

Unmatched engagement

Underpinned by fun and entertainment, games offer opportunities for non-disruptive brand storytelling, enabling you to interact with your customers in a way that keeps them coming back for maximum engagement and a reinforced campaign message.
Here's how we do it.
Our Services
I have thoroughly enjoyed working with Sea Monster to design, build and launch new digital products able to drive changes in customer behavior. The team consistently impressed me with their creativity, energy and drive to solve real problems.”

Riaan Singh

Partner: Digital Transformation at Strategy&
Partnering with Sea Monster meant that we could offer our customers something that they had never seen before and the customer experience was right up there with anything I have seen. World class!”

John Bradshaw

Head of Marketing at Pick n Pay
One of the most remarkable teams I’ve ever worked with. Your professionalism, passion and partnership made this game a success. Thank you!”

Anisha Khan

Head of Agile Operations Delivery at Nedbank
Uncover the potential of learning through play.
Let's make something new together.